Wednesday, 29 October 2014

Seminar: User experience design

User experience design UXD



My thoughts on what User experience design are that it is a form of design created to make the journey to a site etc easier and more joyful for the user. Different to user interface.

Seminar notes: 

How users interact and how users exist in a system

Visual interface gets passed on to Gdesigners rather than Gdesigners getting involved with UXD

"Experience not just usability"

Usability is only 1 tiny aspect to experience

Role a product plays in a persons life

Blackberry:
Market leader in smart phones
iphone superseded the BB
Apple thought in a lot more detail about how this product can benefit someone's life
How it makes things available 
{Picture of iphone and blackberry}

"The user experience, mostly called “customer experience” when referring to e-commerce websites; the totality of the experience of a user when visiting a website. Their impressions and feelings. Whether they’re successful. Whether they enjoy themselves. Whether they feel like coming back again. The extent to which they encounter problems, confusions, and bugs."
[Kuniavsky, 2010 p.14]

http://www.allaboutux.org/ux-definitions

'People fight to the death to support their choice of phone'
Empathy with the product is - user exp

Branding.

"The user experience, mostly called “customer experience” when referring to e-commerce websites; the totality of the experience of a user when visiting a website. Their impressions and feelings. Whether they’re successful. Whether they enjoy themselves. Whether they feel like coming back again. The extent to which they encounter problems, confusions, and bugs."

User Experience (UX): Towards an experiential 
perspective on product quality 
Marc Hassenzahl 
University of Koblenz-Landau, Germany 
Media City, Åbo Akademi University, Finland 

Comparing Electronic smart phone maps to 'tactile 3d greenland maps'

Comparing dyson air blade dryers to normal hand dryers 

Yahoo vs google

My addition, blackle
[http://www.blackle.com/]

What products or services can you think that have significant user experience concerns? Particularly in contrast to competing products/services

FACEBOOK / MY SPACE


Facebook is very controlled and not as personal as myspace used to be in the past, as on my space you could used to move around your own layout and create your own personal profile.

YOUTUBE/VEVO/VIMEO


Youtube specialises the suggestions to you, and their design and grid offers a very wide variety of choices the moment you reach their site, all usually very relevant

Vevo looks very professional and beautiful and as your reach their site, very good quality videos are recommended to you, ones which look very smart and clean cut. Accordingly, fans can not upload their own videos

TUMBLR/BLOGGER

Apparently Tumblr started off as a blogging service for all generations but it has become very teenage based and generally only pictures get re blogged or uploaded

Blogger now has established a completely different name for it's self compared to tumblr, in the sense that professional people and academics can use blogger as an outlet for their work and something to gain a high amount of views

AMAZON/EBAY

Amazon's site instantly hits you as something professional and trustworthy (especially with their price match/comparison) and their products are displayed more like a shop.

Ebay's products appear more of a wider selection and they baffle you with the amount of choices, I think the reason behind this is so the customer always feels they are getting the best price for their purchase

ASOS/AMERICAN APPAREL 

Asos looks massively more like a clothing site in comparison to AA which hits you as some kind of hipster pornography website.

"Design for the wild" - Design in context

'Congnitive activity is embodied within the location of the activity and the tools used'
Buxton 2010

User research is the most fundamental aspect of UXD

User centred design

UXD methodology




Garret looks at the two opposing aspects of what the product actually is.

Consider Garrets model in relation to your own website:

Visual design

Interface design Navigation design

Information design

Interaction design  Information architecture

Functional Specifications Content Requirements 

User needs

Site objective

I feel the rules to filling in the information for this chart are working from the bottom upwards
Site objective
The objectives of my site are to entertain people and has a collection of images and a way to display them in an aesthetic way.
User needs
What users need from my website is to feel like the information and images they have seen has entertained and fulfilled their needs.
Functional specifications
I as the designer designs the specification of my website, but as we have researched into responsive design, I will be creating my website responsively so it works on all new media formats. 
Information architecture
This will be established by a template page and links and buttons which navigate you between pages.
Information design
I shall decide how the information and body copy fonts has been designed for highest forms of legibility and interview my target audience to get the best and most accurate results
Interface design
 I will be designing the interface of the site and how the over all things looks, the content will justify this and my target market research will hone whether it is correct or not.
Navigation design
Similar to architecture of the site, this will be the ease of scrolling around the page and skipping between links.
Visual design
Again, a topic which I will be referring to my target market for, to ensure the aesthetic design of the site is not jeopardising the information

Consider persona and how long people want to spend on a site

What is the necessary content?
Hierarchy ?
What content reflects brand identity?
Use data?

Task models/ task flows / user journeys 

Find your goal of the user on your site

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