Design a 90's rave poster for This Is England '90 on Channel 4

Design a 90's rave poster for This Is England '90 on Channel 4

https://www.talenthouse.com/discover

https://www.talenthouse.com/articles/design-the-ultimate-canvas-for-primesight

https://www.talenthouse.com/i/design-a-rave-poster-for-channel-4-this-is-england-90

OUGD505 Module evaluation

MODULE OUDG505 – Studio Brief 01 - Product Range Distribution Page

Ryan Daley

EVALUATION:

Brief 1

Over all this module would span for over 4 months, Beginning with an in-depth research task then leading onto an informed design response to the research, at this stage of the course the work produced for this module was to reflect my findings and independence throughout the course and also getting off to a solid start approaching level 6 of the course.

Deciding on the topic that I wanted this whole brief to focus around was an overwhelming feat to decide upon. After meetings with my tutors, I was advised to get to grips with a more light hearted topic which I could enjoy researching and designing for.

Screen-printing was a medium I intended to get to grips with as previous attempts at this method of printing hadn’t ended very well and for this reason I was put off trying this again. Due to the lengthy amount of time I had to complete this brief I felt that I could execute screen printing for it’s full potential and had enough time to correct mistakes that may occur in the process.

Immediately feeling this brief would involve a campaign style response I felt that the cost impact must be considered, this gave me a direction in to which products I wanted to create, hence screen printing due to cost effectively.

The final outcomes from this brief have been some outcomes I have been most pleased with over the year, I enjoyed creating a range of products rather than refining one, but I hope my blogging and design sheets have covered each individual aspect of why I created the products and the messages behind them.

Time constraints became an issue for me towards the end of the brief, having bad time management skills led me to having lots of products to design and create in the last few days of the brief, the screen printing process cause stress for me and I was worried in case the product did not turn out as expected, thankfully it all paid off at the end and screen printing is definitely a process I am looking to use again.

Disappointingly I didn’t manage to create all the products thoroughly that I had intentions to create such as a publication explaining the need for supporters of gender equality, something which if created, would have fully explained my project and the resonated the messages behind the campaign. The products I have created speak for them selves (to an extent) and my design sheets and blog back up the choices I have made.

EVALUATION:

Brief 2

Responding to feedback from my Responsive hand in, I was told I should attempt to work in a more minimal style concentrating on lateral concepts and making better use of white space, this was definitely something I intended to execute with the design response of this brief.

Knowing the final outcome was to be displayed in the Chapter 4/5 exhibition, I had every intention to create a piece I was proud to present in public, this required more thorough design decisions to ensure I was content with every aspect of my piece.

Discovering in the brief’s information that this project required designs that consisted of type, image and a combination of them both I researched into design who use type as image etc and use type hierarchy effectively I acted upon this by designing and using type as image. These have been evidenced on my blog.

Overall, my final designs are ones that I feel have a strong concept, using a more lateral approach in comparison to usual, I hope the message behind the concept is easily conveyed to the audience.

Final printed book cover

Book cover concept and design

Final prints /products

The posters, booklet, and post card being printed on high quality gloss stock resulted in costing 75p per A4, not specifically cheap for free merchandise to give away. Total costings of the product would result in around £9 potentially including delivery also, far from cheap for a free give away to festival goes attempting to raise money.

If mass produced for as cheap as possible whilst maintaining the quality a cost could be added to the whole bundle, funding the campaign, helping the cause further and building a larger brand name, creating a charity/donation method for fans of the HeForShe cause.

I feel the t shirts would be trendy and also ambiguous enough for teenagers and activists of gender equality to purchase, not containing text greatly increases this 'sell-ability' marketing factor.