River island t shirt stockists - website mock up

Having chosen River Island to stock my charity t shirts due to the fact that, in my opinion, they are the most popular shop for teenagers to shop at.  I decided to investigate their website and see how they layout was, and if it made a good attempt at displaying the clothes they had for sale.

I liked the layout and style of the website, I felt it was very young and trendy, but not patronising, and was clearly aimed at the more mature teenager, or even older. 

I had the idea to mock my t shirts up on their website using photoshop in an attempt to show what my t-shirts would look like if they were selling in the actual River Island stores/site.

I chose to display four of my T shirts in the spaces where the previous River Island clothes were located. I removed the older images and used the type tool to write a brief description and also the price of the available t shirts. I noticed River Island used a hierarchy of type method to describe their clothes, so I attempted to stick to that, in top line held the name of the charity in a bolder typeface, as did the price which was in a different colour and also bold, where as the finer detailed text was in a regular typeface.  

Here there is a closer view of my t shirts located on the site and the description that goes with them.

I chose to do a more detailed description of one of the t shirts as if a customer on the site was interested in one of the designers and wanted a closer look, or to potentially buy the garment. 

I was basing the closer view on this blazer from the earlier part of the site.

I stuck to the grid system River Island had used on their site to locate where the information and pictures of the T shirt should go, using the rulers, I lined them up exactly where the information was on the blazer. I then deleted the blazer's information and replaced it with images and a more thorough description of the t shirt I was attempting to sell.

The final product looks very real such as the River Island site, which I am pleased with. I have stuck to the use of a Gothic font such as the one used on the River Island website, I appreciate how it isn't exactly the same as the River Island site, but it is close enough for what I am attempting.