Business Card sizes:
As the size of a business card has very limited space for information, and the faces of the card amount to only around 90cm², we decided to create a business card that folded out into a larger map type creation.
A prototype of the stock resulted in the business card folding out into a piece of paper that was the size of 18 faces of the business card, meaning there was much more room than there was previously.
I had the idea that if the map folded into 4 business card sized pieces and the top two and bottom two folded to meet and that would be where the map would be located on the page.
We planned out the sections using illustrator so that when the map was printed the folds would make it legible and the front of the card would be in the correct place.
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