Letter outline poster

Design ideas

An alternative design idea was thought of using the female figure from one of Michael Gillette’s famous James Bond film posters and interesting the content of the dissertation in location inside the layout boxes. 

The poster created would represent a series of posters containing the layouts gathered from Gillette’s posters.

The typesetting layout idea would contain the substance of my dissertation and range across 4 A2 posters.

Unfortunately due to time restraints and learning a whole new design process only one poster was complepted and not to an ideal standard.

As mentioned a complete set of posters would feature 4 varying outlined women from Gillette’s  series and feature the entire dissertation as a series.

The single completed poster was the printed on a gloss stock at A2 size to resonate with the processes used when creating actual film posters. 

The final poster is not representative of a film poster and more a means of displaying the dissertation the female layout has been used to draw in an audience and also as a connection to the content of the essay.

Gil sans light was chosen as the body copy in the poster, it was found that bolder or heavier fonts made the poster illegible and readability was one of the main features of this poster.  The choice of Gil Sans also relates to the origins of James bond and the connotations of being typically Britishness that this film series contains.

Colour could have been added to these posters carrying on Gillette’s initial designs further but this would have again take away from the readability of the poster which is the key feature. 

The final print has resulted in quite a successful poster, from a distance clearly showing some idea of an outline of a woman and from a closer view point the text is visible and also readable.