Final design idea
Moving on from Gillette’s type setting poster idea, another idea was generated and it was to redesign a James Bond Casino Royal poster. This film differs from the rest due to James Bond, the protagonist, actually having feelings for the lead woman and pursuing this into a relationship.
The film features a lot of poker scenes in adverse to the other films in the series, the story of this film focussing around a major poker game against one of Bond’s enemies.
Knowing the final outcome of this design would involve an illustrated pen and ink outcome, care was taken not to over complicate the design.
The two main characters are featured in such a way that convey feelings of Romance and connection to each other. in adverse to the original Casino Royal poster that makes use of sexualising the female character and showing her as just another Bond girl.
Consideration was taken to ensure the plot of the film still carries through with the redesign, the poker cards found at the top of the poster represent how the film is featured around this card game and resonate with the title involving the word Casino.
The photograph of the two characters shows a connection between romantic feelings and finally the gun as part of the 007 in title signifies that this is an action film.
The main messaged that was intended from this film poster was to represent an idea of equality between both the male and female main characters of the film this is due to how the topics discussed in the essay explain how males are generally the leading archetypes productions such as this and have been known to show patriarchal views.
The choices made not to over complicated the design left this poster feeling sparse and not necessarily conveying much of a message or much of the story, but knowing that this poster was to then go on to be illustrated meant that the simplicity of the design was key.
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