Studio brief 3 Interim crit:

I have taken 3 sketches to my interim crit of Brief number 3.

These sketches are simply in pencil and the colours represent the choice of paint which I would use for my two colour screen prints.

Here I will document the feedback which I received:

1.  Simple yet effective, try to use USA colours to present the President.
2. Could make it tongue in cheek.

1. Try playing on the idea of high school more. Images such as paper aeroplanes, textbooks etc.
2. I like number 2, could you try and develop it to link more to the film? 

1. This person agrees with "Try playing on the idea of high school more". Also look at 'assassinating' school related things such as paper bomber planes and such.

1. Look more into the connotations of Assassins and link them together.

1.   Assassin concepts might put off an older audience, this person likes idea 2.  

1. I like the green one, you could achieve this effect by utilising half tone effects.

1. The gun will work best, just a simple line vector could look nice shadowed with two colours. 

1.  Design 1 is done well however I think it should incorporate the target element from design 3 slightly smaller onto design 1 to make it clearer of the film's content.

1.   The gun would be a nice poster if it has high levels of detail.

1. I like the green one the best, it'd be cool if you used neon colours and very minimal drawings.

1. I like the green one the best.

1.  Neon green would work really well.

Conclusion:
That is all the feedback from my peers which I received from the interim critique. 

From reading the various people's feedback, it has given me an insight into what is working from these 3 designs and what isn't.

I appricate that the film isn't very popular or well known so from this, I can imagine that my peers haven't seen the film, heard the title or seen the current movie poster, for this reason it gives me many non bias pieces of feedback on my sketches.

Actions to the feedback:
I don't feel I'd use the USA colours as recommended by someone as it would put too much of a patriotic slant onto an average American film. The president in the title is a student president of the school and not president of the US.

Not sure how tongue in cheek I'd like the movie poster to be, the age of the film is based at 15+ year-olds which could create a fine line between amusing and patronising which could kill off the levels of appeal to the target audience. 

The idea of the high school images and also paper aero planes bombing etc was one that jumped out to me, that sounds like quite a unique idea which could be experimented with.

People found the green half tone images very appealing and possible in a neon green also, I could try experimenting with this but I don't feel particularly a 'Neon' green would be that fitting, but I can obviously experiment.

My peers told me to vectorise the gun in further detail or simplify the idea but I think that the gun is my weakest sketch and it doesn't necessarily represent the film properly, it could be the poster for any action film involving sniper rifles and this film in individual in the aspect that Bruce Willis isn't a gun wielding Mercenary like in most of his hits, I wouldn't want to convey the wrong message.

Moving forward:

A play on the initial design 1 but using the aiming system from the 3rd sketch, and the scene from the film which characters get paint balled, could be effective and interesting to see green used with red.\

Experiment with neon colours.

Potentially vectorise the sniper rifle gun idea, yet I have explained why that isn't the design route which I'd go down.